Strategic supply chain optimization for eco-friendly products: impact of preservation investment, carbon tax, marketing strategy and pricing on environmental sustainability

Authors

  • Sachin Kumar Verma Department of Mathematics, Dewan Institute of Management Studies, Meerut
  • Anupama Sharma Department of Mathematics, B.K. Birla Institute of Engineering and Technology, Pilani Raj. India
  • Amit Kumar Department of Mathematics, Shaheed Mangal Pandey Government Girls P.G. College, Meerut, India
  • Vipin Kumar Department of Mathematics, B.K. Birla Institute of Engineering and Technology, Pilani Raj. India
  • Sanjay Kumar Sharma Department of Applied Science and humanities Sobhasaria Group of Institutes, Sikar, (Raj) 332001, India

How to Cite

Verma, S. K. ., Sharma, A. ., Kumar, A., Kumar, V., & Sharma , S. . K. . (2025). Strategic supply chain optimization for eco-friendly products: impact of preservation investment, carbon tax, marketing strategy and pricing on environmental sustainability. International Journal of Basic and Applied Sciences, 14(1), 191-202. https://doi.org/10.14419/ng64k698

Received date: February 13, 2025

Accepted date: February 27, 2025

Published date: May 5, 2025

DOI:

https://doi.org/10.14419/ng64k698

Keywords:

Economic Order Quantity; Sustainable Supply Chain Optimization; Carbon Tax; Green Product Demand; Preservation Technology Investments; ‎Advertisement Frequency; Partially Backlogged Shortages

Abstract

The presents research paper of Economic order quantity includes the impact of multiple parameter demand which heighted the im-pact of ‎these parameter to achieve the optimum result. This research paper uses the advertisement, selling price, and green product demand. Addi-‎tionally, as the impact of deterioration results in reducing profit, the concept of preservation is included in this paper. Also, the partial back-‎log shortage situation has been part of this paper. After observing the past few years trend, it has come to notice that the concept of sustain-‎ability of product and carbon tax in supply chain optimization attracts the focus of management of any organization to gain expected results. ‎Numerical examples and sensitivity analysis reveal how firms can gain optimum while mentioning environmental sustainability‎.

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How to Cite

Verma, S. K. ., Sharma, A. ., Kumar, A., Kumar, V., & Sharma , S. . K. . (2025). Strategic supply chain optimization for eco-friendly products: impact of preservation investment, carbon tax, marketing strategy and pricing on environmental sustainability. International Journal of Basic and Applied Sciences, 14(1), 191-202. https://doi.org/10.14419/ng64k698

Received date: February 13, 2025

Accepted date: February 27, 2025

Published date: May 5, 2025